By Blessing Ekum, Nigerian Tribune October 24, 2015 Alhaji Yushau Shuaib is the publisher of Economic Confidential magazine as well…
Read More
Presidential Spokespersons: Between Publicity and Communication
By Yushau A. Shuaib Before the eventual announcement of Femi Adesina and Garba Shehu as spokespersons to the newly elected…
Read More
Still on Nigerian Military and Online Media
This is indeed a critical period of our national life when a raging war on desperate terrorists has kept military…
Read More
Nelson Mandela: An Embodiment of Public Relations By Yushau Shuaib
Nelson Mandela: An Embodiment of Public Relations By Yushau Shuaib “Mandela was filled with humility, forgiving spirit and the ability…
Read More
Debating Goverment-Media Relations
Debating Government-Media Relations By Yushau A. Shuaib The debate over whether the government and the media are friends or foes…
Read MoreMy Writings and Dr. Ngozi Okonjo-Iweala
When I wrote an open letter to the Coordinating Minister in Charge of the Economy and Minister of Finance, Dr.…
Read MoreConvergence of Spokespersons in Government
By Yushau A. Shuaib The occasion was auspicious. The personalities were news-creators from diverse critical government ministries, department and agencies…
Read More
Perceptions of Online Public Relations in Nigeria
This dissertation, submitted to the University of Westminster London in 2010 by Yushau A. Shuaib, investigates the perception and adoption…
Read MoreWhen PR and Media People Meet on Disaster Risk Reduction (DRR)
Most times public relations people meet with their regular stakeholders, the media representatives to brief them about new developments or…
Read MoreThe PR Crisis of NNPC indebtedness
The best story tellers for news media could be found among public relations practitioners who are creative in generating newsworthiness…
Read MoreYOU MAY HAVE MISSED
Latest News