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Kwara 2027: The Chess Game of Sarakis PDP and AbdulRazaqs APC by YAShuaib

Kwara 2027: The Chess Game of Sarakis PDP and AbdulRazaqs APC

Nkechi Ali-Balogun: The African PR Amazon @70 By Yushau A. Shuaib

At 70, Nkechi Ali-Balogun remains not only relevant but remarkably inspirational. May her wisdom continue to illuminate the path for generations of communication professionals across Africa.
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Genocide Claim: President Trump, Ribadu’s Team and the Saudi Prince

By Yushau A. Shuaib When U.S. President Donald Trump recently renewed his fixation with what...

The Politics and Tinubus Wishes to Shettima

I advised Tinubu to re-engage Shettima and disillusioned supporters to counter perceptions of Yorubanisation of power and to avoid alienating the coalition that brought him victory.

AI in Crisis Communication- Questionnaire by YAShuaib

I am a Public Relations practitioner and author of the 2010 research project Perception of Online Public Relations in Nigeria,

That “Blue” in the Blue Economy A PR Perspective

The NIPR can help reposition the Blue Economy as a cornerstone of Nigerias sustainable development agenda by championing these communication initiatives.

On Yahaya Bello: What Does Gov Ododo Really Want? by YAShuaib

Someone once posed a simple yet profound question that remains unanswered: In loyalty to Yahaya Bello, what does Ododo really want?

Shambolic Local Elections: Are Governors Setting ‘Standard’ for Tinubu’s 2027 Re-Election Strategy? By YAShuaib

If citizens remain silent on recent flawed local elections conducted by some state governments, they should equally accept potentially compromised gubernatorial and presidential elections that the federal government could conduct in the future, possibly in 2017. After all, what's good for the goose is good for the gander.

NIPR Presidency: Between Nkechi Ali-Balogun and Ike Neliaku by YAShuaib

I urge them to see the election as a contest among siblings and not war, as this will sustain and improve the relationship not only among them but also among all the members of the perception and reputation management profession.

Kanuri Converts and Boko Haram Terrorism-YAShuaib

What can one do when the terrorists (Boko Haram/ISWAP) who claim to be Muslims living among Muslims and killing Muslims without any mercy?

Magu’s EFCC: Between Suspects and Victims – YAShuaib

Magu should have realised that he is at the mercy of the Presidency which nominates and the National Assembly that confirms appointments into certain offices. He has dignified and protected members of the Federal Executive Council but denigrated and descended heavily, without mercy, on members of the National Assembly.

Ramadan Sallah: Moonsighting Jokes Among Nigerians

After Sultan of Sokoto postpones Ramadan Fasting Sallah (festivity) by  a day, Nigerians went to social media with jokes on moon-sighting. See some of them here

7 Lessons from Senator Saraki Saga

7 Lessons from Senator Bukola Saraki Saga 1. Never abandoned 1st Love (Family, Party, Friend) 2....

Flying Machine: Muslims Inventions in Forgotten Islamic Golden Age

While some Muslims may be associated with negative developments, Islam has history of great...

Latest articles

Kwara 2027: The Chess Game of Sarakis PDP and AbdulRazaqs APC by YAShuaib

Kwara 2027: The Chess Game of Sarakis PDP and AbdulRazaqs APC

Nkechi Ali-Balogun: The African PR Amazon @70 By Yushau A. Shuaib

At 70, Nkechi Ali-Balogun remains not only relevant but remarkably inspirational. May her wisdom continue to illuminate the path for generations of communication professionals across Africa.

Kishiya: Between Ribadus ONSA and Famadewas Homeland Security

The Presidency should clarify the mandates, reassure Nigerians that the security leadership is united and focused, and likewise counter the mischievous portrayal of the appointment as kishiya in Hausa.

Consensus Fraud: When Governors Usurp the Voters Mandate

The coming week may prove decisive for the political process leading to the 2027 general election. The gladiators may be deciding the tickets. But the people sovereign, long suffering, and watching will have the final say. They always do.